Optimal time to post on social media

Optimal Frequency To Post On Social Media: Mileage For Your Brand May Vary

Your social media efforts can take you places, If you know when to put your foot on the accelrator. Good content can be found in a multitude of places, and once you find it all, the next question you may ask yourself is how often you can share.

Whether you are an expert or just a beginer in the field of social media, One of the most common social media questions we hear is ‘How often should I post on Facebook, Twitter, Google plus & other social channels?’

Optimal time to post on social media

For my own brand of Brain Games, I have social media friequency is approximately 6-7 tweets per day on weekdays, 3-4 on weekends. And about 5-6 Facebook Page posts per week. Ideally, skipping a weekday or two, but not weekends. Facebook users are more active during evenings and weekends! You should find a balance of content and frequency that’s right for you.

In this cheat sheet, we’ll offer helpful suggestions for when and what to post on each social network, including Facebook, Twitter, LinkedIn, Google+, and Pinterest.

When to post on social media


Infographic is inspired by Buffer Blog and Sumall

My Optimal Frequency to Post on Social Media

  • Facebook: 1-2 times per day, seven days a week, 10:08 a.m. and 3:04 p.m.
  • Twitter: 3-4 times a day, seven days a week, 03:00 a.m., 11:30 a.m., 2:30 p.m. & 5:45 p.m.
  • Google Plus: 2 times per day, 9:03 a.m. and 7:04 p.m., no weekends

You can see some of the science behind our sharing frequency. As far as an explanation for why we tweet at 3:00 a.m., we want to connect with our global audience. Three in the morning, Central Time, is 9:00 a.m. in London. If you don’t have a global audience, you might not get the same value out of tweeting in the middle of your night.

 Over To You:

Use these guidelines as a jumping off point for your own tests. And feel free to share the results!  if you don’t mind giving away some secrets. What do you think? Please leave your comments below.

Format Post or Text on Google +

How to Format Post on Google Plus

Just a few days ago there was a new beast in the market of smartphones. OnePlus One is a brand new mobile in which you can format the text, icon, size according to their personality. What if you can get the same features with a social networking sites?

What a social media marketer needs when he post a status, article and image on google plus. He/she want to get the maximum visibility for his/her post. In order to make a message or a post outstanding and to grab your followers attention it is necessary that you format your Google plus posts.

Unlike posts on other popular social networks like Facebook, Twitter and LinkedIn, Google plus is the first social giant which gave the feature to its user to format the style of your text or the entire post.

Google Plus users can bold, italicize and strikethrough text to make their posts more striking and visually inviting. Here is how you can format your Google Plus posts:

Formating text on G+

Note: All the short codes will take effect only after you share it.

Post Editor for Google Plus Extension:

If you want to give your post a more personalize customization, use the post editor for google+ extension. It runs on Google chrome browser. This extension adds formatting buttons in your post box. You can simple select text or sentence and then choose the formatting option. You can also add some symbols like emotions.

Post  editor for google+

Hope this post helped you to format Google plus posts. If you know any other short codes to format text in Google plus then please mention below in comments.

Top 3 Safest Plugins for Handling your WP Site During Downtime

There are times when you need to shutdown a website for updating bug fixes, trying hard for a new theme, and other common reasons. The process on WordPress can be annoyed because you would need to convey all the traffic onto a new default page.

Here I want to present a time saving solution. A collection of WordPress plugins which will be responsible for handle your website during downtime. The best part about the solution is each of these are open source and easy to install on any website. Using a pre-built method will save a lot of time so that you can focus on fixing the site to get back online.

1. WP Maintenance Mode

Many developers are familiar with the WP Maintenance Mode plugin because it is discussed almost everywhere. Maintenance Mode is a great choice because you can also decide on a number of programmed templates.

WP maintenance mode

My Take: I would say this is one of the easiest choices to install and customize. Webmasters who are just getting the hangover of WordPress may enjoy this plugin the most. The most current version is developed for supporting the latest 3.6 beta release. And it is common to see this plugin updated very frequently.

2. Ultimate Maintenance Mode

Using a plugin that starts with a phrase “Ultimate” should make you think this is the most incredible of all. The best feature of this plugin is that it will utilize a screenshot of your website in the background. Users who are logged into the site may still access the full display, plus the wp-admin panel.

Ultimate Maintenance mode

My Take: I think Ultimate Maintenance Mode is another superb choice. But it can be to some extent more complex than the other options. It is worth some time investing into the plugin if you want to learn how it all works.

3. YITH Maintenance Mode

Your Inspiration Themes (YITH) Maintenance Mode plugin comes as free and open source just like the others. I like their admin panel menu style for organizing the topical links. It is updated for WordPress 3.5.1 which is the most current stable release.

YITH Maintenance Mode

My Take: The WP admin menu is fantastic because it uses built-in tabs all along with page links. The best feature is it’s input fields which allows you to change the page text, style, and layout. There is a lot of customization for users who really need a detailed solution. You can also select who is allowed to view the full site, ranging from Administrators to Authors and contributors. This is my go-to choice when shutting down a website for brief edits or updates to the theme.

Final Thoughts

Taking care of your website maintenance is definitely tough. This is when you should be testing out some different plugins to see what can work best for your website. Thankfully WordPress has a large collection of maintenance plugins, even some which I haven’t listed in this post.

Have something to add to this story? Share it in the comments.

Top 10 Tips for Graphic Designers

Graphic design is all about the blend of technology and fine arts. Learning Graphic Design is not that complex and so there are many graphic designers in the industry today. Getting work that pays well is the harder part. Here are some useful tips which can help getting work that pays well:

  1. For getting work graphic designers need to market their skills well. For this they can use various marketing tools.
  2. An appealing social media presence and a regularly updated good blog about the designer’s skills is a good start as this type of marketing is free of cost.
  3. Also networking and word of mouth help, so getting in touch with people from the same field, your friends and other designers is a good idea.Tips for graphic designers
  4. Joining a graphic design group or community or association also is a good idea.
  5. Interaction with fellow graphic designers will only help the business. Getting work from online freelancing or jobs websites may also help.
  6. Always remain in the know about the happenings in the field of graphic design. Read Design related magazines and blogs to get the news and know how about latest tools and techniques used in graphic designing.
  7. Also graphic designers must keep their eyes open to the designs in their surroundings. By collecting designs, magazines, pictures and other artistic items the graphic designers get inspiration.
  8. Travel is another form of inspiration for a graphic designer. As this is such a dynamic and ever changing field, the graphic designers need to follow trends and adapt to changing graphic design techniques to remain ahead of the competition.
  9. Graphic Designers will get work ultimately only if they show dedication to the job and be brilliant at their work.
  10. Graphic Designers need to be dynamic, adaptable and also always wanting to learn and improve their graphic design skills in order to be good at their business.

I thanks to my friend Vicky Kumar, who gave me a good topic to share my views on. I worked with him at the beginning of my career. Vicky is a graphic and web designer based in Pune, Maharastra. He is a passionate for building great looking, hand crafted websites, logos, Ads.  My good wishes for vicky to have a sunny future..

Post Smarter: Best Time to Post on Facebook

Some of my online market friends claimed that they know the best time to post on Facebook.  Without analyze the business and it’s need no-one can assume the best time to post on Facebook which also known as “social media giant”. The best time to post on Facebook is when your (targeted) audience will see it. And this is going to be unique to you and your business.

Using Facebook Insights

If you want to investigate actual numbers to determine if previous posting times (or if trying new posting times) are working effectively, simply track these steps for using Facebook Insights.

1. Export the “Post level data” from Facebook Insights for you’re the last one month.

facebook insight

2. Open the Post level data in Excel within the “Lifetime Post Stories by action” tab and delete all columns except C, D, H, I, J, and K. Don’t delete E if you’re interested in seeing what types of posts work well for your audience.

Don’t forget, timing isn’t everything! Determining the ultimate time to post on Facebook won’t increase your engagement if your content isn’t engaging. This does not include clicks on links. It includes only “Likes,” comments, and shares. To review link clicks, simply review the same columns in the fourth tab in “Lifetime Post consumers by type.”

Facebook Insight analysis

Tips: Always try to use the fresh or self created images for better results. Or ask your designer team to create some interesting images related to industry niche. Don’t forget to include company’s logo in the image.  If you are not good in creating eye catching images, use Canva. It makes graphic design amazingly simple for everyone, by bringing together a drag-and-drop design tool with a library of more than 1 million stock photographs, graphic elements and fonts.

Wall Posts less than 80 characters in length receive 66% higher engagement than longer Posts. Very concise Posts – those between one and 40 characters – generate highest engagement.

“The study showed that quality not quantity counts when publishing to your wall. One or two brand posts receive 32% higher “like” rates and 73% comment rates compared to posting 3 or more times a day.”- Jeff  Bullas
Post timing


As reports suggesting for my Facebook page, the best timing to post is 9:30AM to 11:30AM and the worst time is 1:00PM to 4:30 PM. In this way after analyzing your last month work, you can decide which time suits most to your Facebook page.

Don’t just post, post smarter!

This what I Call A True Sportsmanship

Brazilians may not have the best defense, but you can’t deny they’ve got the ‘golden heart’. In a video profile by FIFA TV Clovis Fernandes, a die-hard Brazilian fan said, “”I am their 12th player, I am the guy that cheers, I’m the guy that shouts, I’m the guy that makes promises.” Clovis has traveled to more than 60 countries to watch his team playing 150 games.

He was on top of the world. No one had ever loved a trophy so much.

Clovis Fernandes with trophy

But then came that first goal. And then the second. And then, the third, following the fourth, fifth, sixth and seventh.

Defeated faces of Brazilian fans

Things were harsh. Brazil’s run at the World Cup was over.

But this man, whose defeated face was plastered across newspapers and television screens, knew when it was time to fold. For anyone who wants to know, the guy is somewhat of a legend in Brazil. He is known as “Gaucho da Copa” His real name is Clovis Acosta Fernandes.

A YouTube user captured this touching moment of the man giving his trophy away to Germany’s fans.


Reportedly, as he handed the trophy over, he said (roughly translated), “Take it to the final! As you can see, it is not easy, but you deserve it. Congratulations.”

Colvis Handed the trophy

Colvis Handed the trophy to germany's fan

He follows the Seleção wherever they go since 1990. He has been an enthusiastic spectator to 7 World Cups, 6 Copa Américas, 4 Confederation Cups, 1 Olympic Game. He has visited 66 countries and has watched 149 games altogether. So, he’s been to 3 world cup finals, Brazil winning two of them. So he will be all fine even after this devastating result. Source

Clovis Fernandes from 1990-2014

“You can be sure that I’ll end the tournament as the player with the most appearances for Brazil,” he stated in FIFA 2014.

Better luck next time, Clovis. There’s always 2018.

Clovis Brazil Football Fan

5 Big Lies Interviewers Tell Job Candidates

Due to overwork and large applicant pools, recruiters often tell little white lies to job candidates. Here are seven most common lies interviewers tell job candidates in infographic.

(1) “We will call you and get back to you in sometime”.

For the job seekers this statement is like a red flag. According to the experience of most of the job candidates, “getting back to you”, most of the time means that somewhere the interviewer is not impressed and is considering you as an option in case they don’t find a best candidate. Keeping expectation from such interview might not be a good idea.

(2) “We are impressed but still need to interview more people”

If they are really so impressed, then why they are informing you that they need to interview more people? In a way they were hinting you that it may not just work out. When interviews say that it means that they find you a potential candidate but they are not entirely satisfied and are looking for a better candidate.

5 Big Lies

(3) “We will give you salary considering your work experience”

Undoubtedly experience counts but salary is not always based on that. Before recruiting, the company has a pre-decided salary package, in case interviewer cities your experience as reason for lower salary package, make sure you are well researched about the position and the salary package so that you are not fooled and can negotiate well.

(4) “You would find a great working atmosphere sans any politics”

You are definitely not a child to fall for this line. Where there is a competition there is bound to be politics. You can’t escape that. Every interviewer would like to portray the company in a better and a good way but you should be smart enough to figure out he truth.

(5)  “We offer many benefits to our employees”

Don’t just take the words. It may be seem nice and reassuring but without the exact details you never know. Benefits are offered, but the details would do a lot better than the words. Ensure research and ask about it.

Credit for Some wonderful thoughts which added extra value:

1. Amit Dey:                 https://www.facebook.com/amit.dey.92775

2. Purnima Singh:   https://www.facebook.com/Purnima.Singh.SEO

3. Sanjeet Sharma: https://www.facebook.com/sanjeetkaran

4. Vinay Rana:           https://www.facebook.com/vinayrana10